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AP investigation finds concerns over security of HealthCare.gov




MIAMI, FL - DECEMBER 23:  Certified Enrollment Specialist, Yanelis Diaz, waits on the HealthCare.gov website that reads,
MIAMI, FL - DECEMBER 23: Certified Enrollment Specialist, Yanelis Diaz, waits on the HealthCare.gov website that reads, "HealthCare.gov has a lot of visitors right now!" as she helps people through the options available to them under the Affordable Care Act at a Miami Enrollment Assistance Center on December 23, 2013 in Miami, Florida. In a symbolic gesture, U.S. President Obama signed up in the federal health care insurance. The goverment announced today that people will have a grace period exending into tomorow to enroll for a plan that would start January 1st. (Photo by Joe Raedle/Getty Images)
Joe Raedle/Getty Images

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Sony's costly data hack has put the spotlight on cyber-security, even causing President Obama to warn Americans to tighten up their privacy protections. But an investigation by the Associated Press has highlighted new concerns over the security of one of the government's own websites, HealthCare.gov.

AP investigative reporters found that certain personal details of visitors to the federal health insurance website — including age, income and smoking habits — are being passed along, likely without consumers' knowledge, to third party sites.

Obama administration officials insist that the data collected is needed to improve the consumer experience and that outside firms are prohibited from using the data to further their own business interests. However, the findings have raised privacy concerns. 

For more on what data is being collected and whom is collecting it, AP's Technology and Surveillance Reporter Jack Gillum joins Take Two.