This evening is the debut of what will be a long-running series - the Republican Presidential candidates' debates.
Ten men will attempt to distinguish themselves in the crowded field, but they won't have much time to do it. None of them want to stand out for the wrong reasons, either. A serious gaffe could sink a campaign.
If you were advising a GOP candidate, what would you emphasize? What's the best way to appeal to the largest number of Republican voters?
For more analysis and to print out your GOP debate bingo card, click HERE.
Ashley O’Connor, founding partner of Burning Glass Consulting, a firm that focuses on messaging to women voters, and managing Partner of Strategic Partners & Media, a Republican consulting firm.
Full disclosure: Her business partner Russ Schriefer is one of Governor Christie’s top advisors and Ashley works on the advertising for the campaign
Jason Roe, founding partner of Revolvis Consulting, a Republican political consulting firm with offices in San Diego, Sacramento, and Washington, DC.; he’ll be at tonight’s debate in Cleveland